Nonprofit Voter Engagement

Nonprofit organizations serve as trusted resources for community members to strengthen their voice through voter engagement. The Jefferson Collaborative is excited to provide targeted, nonpartisan resources and training for organizations leading up to the November 8 general election as part of the Jefferson Votes initiative.

Nonpartisan voter engagement is legal, ethical and professional. Nonprofit VOTES has a list of reasons why nonprofits in particular, should participate in voter engagement, which includes the following:

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Communities with high turnout have better access to elected officials, increased clout, and are in a better position to raise awareness about their issues.

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Voters are most likely to advocate for their communities and participate civically in other ways.

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When community members are mobilized to vote, leaders often emerge, including those interested in seeking offices.

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Communities that register and vote are more likely to elect representatives that reflect the diversity and the interests of the community.

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Nonprofits are uniquely positioned to reach community members that traditional campaigns usually can’t. Nonprofits have trust and respect with their clients and constituents which can lead to a higher likelihood for people to respond to nonpartisan appeals to vote.

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Voting is habit forming. Once you are registered you are more likely to vote regularly. Reminding them to vote, helping someone to register all can dramatically increase the likelihood that they’ll
vote in future elections.

Head to our one-stop-shop Jefferson Votes Toolkit, for resources on how to execute effective voter engagement. This toolkit has numerous voter engagement resources, including a Jefferson Votes Election Guide, Jefferson Votes Pledge Card, sample communications and social media in addition to the below tools:

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Nonprofit VOTES Resource Library:

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